Weekends with no UFC show can pose a challenge to MMA sites in need of those precious, delectable clicks, but one MMA site staff found the perfect solution when UFC fighter Mackenzie Dern posted a video hosing herself off to her Instagram. Realizing the incredible newsworthiness of this event, the team at leading MMA site MMA Weekly put together an incisive 82-word deep dive about how a person posted a thing unrelated to their job on their Instagram account. While you might think this is the kind of stroke of genius reporting that staff would be climbing over each other to lay claim to before the Pulitzer committee comes knocking, the selfless editor shunned the spotlight and acclaim, attaching a simple “MMAWeekly.com Staff” to the byline.
Mackenzie Dern Post Saves Weekend Editor on UFC-less Weekend
You will definitely believe what the comments look like.